About Me.

I’m Leslie Bishop—a New York based strategic communications advisor, brand translator, and cultural connector.

After two decades building global campaigns for some of the most recognizable names in culture—from Dr. Martens to BET, Converse to Coca-Cola—I started Locals Only to help brands find their place in the world again. 

I’ve spent my career turning complex, global objectives into simple, resonant narratives that land across markets, mediums, and communities. 

I help brands get closer to the ground. Closer to culture. Closer to the conversations that shape relevance.

My specialty is earned media that earns its place. I believe in building trust at the local level, and in creating scalable moments of connection that resonate beyond the zip code.

I help national brands become local legends by showing up with meaning, mastering the moment, and becoming part of the conversation by understanding the local language.

Because the future of communications isn’t broadcast. It’s relational.

We are all local.